Digital Producer - Alfred Health icon-resource-website icon-resource-website

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Digital Producer

  • The Alfred Full Time - Permanent
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  • Job no: 13702
  • Categories: Administration, Administration & Office Support

Alfred Health

Alfred Health is a leader in health care delivery, improvement, research and education. We are the main provider of health services to people living in the inner southeast suburbs of Melbourne, from ambulatory, to inpatient and home and community based services.

  • Manage our website, digital signage and other digital content channels
  • Join a passionate and dedicated team
  • Opportunity to develop a digital strategy that makes a difference to people’s lives
  • Convenient location, close to St Kilda Rd trams
  • Mentoring and skill development opportunities

About the role

The successful applicant will manage Alfred Health’s growing website on a day-to-day basis, as well as supporting the development and delivery of Alfred Health’s digital communication strategy.

You will report to the Director while working autonomously as well as within the Public Affairs and Communications team. You will be supported by consulting digital experts and work closely with our web and digital partners, while building and maintaining important internal stakeholder relationships.

Core responsibilities include:

  • Manage Alfred Health’s website on a daily basis, with support from our web partner to continually improve the platform over time while keeping content fresh, relevant and accessible.
  • Manage the digital signage project, with technical support from IT.
  • Work with staff requesting changes/new content, to ensure work completed is consistent with the website/screen design, content strategy, style guide and brand.
  • Develop and execute the digital roadmap each year, in line with the Alfred Health Strategic Plan and organisational priorities
  • Work with key stakeholders and vendor/s to determine carefully considered approaches and/or solutions to solve complex digital communication problems
  • Manage the design and development of new digital initiatives
  • Provide digital leadership to Public Affairs and other teams. Be the advocate for digital communications within the organisation.

To be considered, you must have:

  • At least 18 months of digital producer experience
  • At least 12 months experience using a web content management system (CMS), preferably ExpressionEngine or a similar open-source solution
  • Understanding of the principles of website and digital channel usability and accessibility
  • Demonstrated experience in managing and delivering digital or web projects
  • Capability and patience to train and support selected clinical staff who maintain their own website pages
  • A strong sense of brand, as well as understanding strategies for communicating with internal and external target audiences
  • Customer service attitude while being able to deliver against priorities.
  • Initiative and an ability to be self-directed while working within a team
  • Excellent communication and presentation skills
  • Strong experience in writing digital information for a range of audiences
  • Sense of humour.
  • Experience working in a health service (desirable)


Full position description available upon request

This is an exciting opportunity in one of Australia’s leading public hospitals. The environment is fast-paced and dynamic and you will have the opportunity to work across a variety of tasks solving interesting and challenging problems every day, that really do impact the lives of others and make a difference.

Please apply through Seek only (no direct applications). Ensure you include a cover letter and resume.

This position is being handled internally, no recruiters please.

Closing date: 19th September 2018

Alfred Health is an equal opportunity employer and is committed to attracting and retaining a diverse workforce that reflects the community we serve.  Applications from Aboriginal and Torres Strait Islanders are encouraged.


  • Published on 03 Sep 2018, 1:26 AM